HSBC Launches Luxury Service for Top Premier Customers
HSBC has started an invitation only membership program called Jade by HSBC Premier. It is targeted at HSBC Premier customers with a minimum of 1-5million in investable assets.
The program is developed together with Saatchi & Saatchi London and offers a banking service unparalleled to any other. With travel, fashion and culture being the biggest passions of Jade’s client base, it was designed around personal touchpoints which make up the customer-centred service.
News Source: Saatchi & Saatchi Press Release
The Hong Kong and Shanghai Banking Corporation Limited (NYSE:HSBC) was established in 1865 to finance the growing trade between Europe, India and China. HSBC was born from one simple idea – a local bank serving international needs. Today, it covers 71 countries and territories in Europe, Asia, the Middle East and Africa, North America and Latin America with around 4400 offices in both established and emerging markets, serving around 46 million customers through the Four Global Businesses: Retail Banking and Wealth Management, Commercial Banking, Global Banking and Markets, and Global Private Banking.
- Origin : London, UK
- Assets : Euro 21.67 billion
- Revenue : Euro 721.3 million
- Employees : 266,000
Official Website: www.hsbc.com
News & Media: Press Release
Updated on 8th August 2016