Global Leader in Media, Data & Analytics Company Nielsen Acquired for $16 Billion by Fund Managers Evergreen (Elliott Investment) & Brookfield Business Partners
9th September 2022 | Hong Kong
Nielsen, a global leader in media, data & analytics (audience measurement), has been acquired for $16 billion ($28) by fund managers Evergreen Coast Capital Corp (affiliate of Elliott Investment Management) and Brookfield Business Partners. Nielsen shareholders have approved the $28.00 per share in an all-cash transaction valued at approximately $16 billion, including the assumption of debt. Upon closing, Nielsen will become a private company, and its shares will no longer be traded on the New York Stock Exchange. Evergreen Coast Capital Corp. is Elliott’s Menlo Park affiliate, which focuses on technology investing. Elliott Investment Management L.P. manages approximately $55.7 billion of assets as of June 30, 2022. Its flagship fund, Elliott Associates, L.P., was founded in 1977, making it one of the oldest funds under continuous management. Brookfield Business Partners is the flagship listed vehicle of Brookfield Asset Management’s Private Equity Group. Brookfield Asset Management is a leading global alternative asset manager with over $750 billion of assets under management. Nielsen is founded in 1923 in United States (Chicago), with founder & engineer Arthur C. Nielsen borrowing $45,000 to start a business that will test the quality of conveyor belts & turbine generators and producing the first marketing research & performance surveys. See below for Nielsen history & more info.
“ Global Leader in Media, Data & Analytics Company Nielsen Acquired for $16 Billion by Fund Managers Evergreen (Elliott Investment) & Brookfield Business Partners “
Nielsen History
Nielsen is founded in 1923 in United States (Chicago), with founder & engineer Arthur C. Nielsen borrowing $45,000 to start a business that will test the quality of conveyor belts & turbine generators and producing the first marketing research & performance surveys. In 1933, Nielsen launches an index to measure drug and retail store sales and during the Great Depression, Nielsen shifted to measuring consumer sales. In 1950, Nielsen launched the TV audience measurement in the U.S. In 1984, the Dun & Bradstreet Corporation acquired Nielsen and in 2011, Nielsen listed as a publicly traded company on the New York Stock Exchange (NYSE).
About Nielsen
Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what audiences love, we empower our clients with trusted intelligence that fuels action.
Nielsen shapes the world’s media and content as a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. An S&P 500 company, Nielsen (NYSE: NLSN) operates around the world in more than 55 countries. Learn more at www.nielsen.com or www.nielsen.com/investors and connect with us on social media (Twitter, LinkedIn, Facebook and Instagram).
About Elliott and Evergreen
Elliott Investment Management L.P. manages approximately $55.7 billion of assets as of June 30, 2022. Its flagship fund, Elliott Associates, L.P., was founded in 1977, making it one of the oldest funds under continuous management. The Elliott funds’ investors include pension plans, sovereign wealth funds, endowments, foundations, funds-of-funds, high net worth individuals and families, and employees of the firm. Evergreen Coast Capital Corp. is Elliott’s Menlo Park affiliate, which focuses on technology investing.
About Brookfield Business Partners
Brookfield Business Partners is a global business services and industrials company focused on owning and operating high-quality businesses that provide essential products and services and benefit from a strong competitive position. Investors have flexibility to invest in our company either through Brookfield Business Corporation (NYSE, TSX:BBUC), a corporation, or Brookfield Business Partners L.P. (NYSE: BBU; TSX:BBU.UN), a limited partnership. For more information, please visit https://bbu.brookfield.com.
Brookfield Business Partners is the flagship listed vehicle of Brookfield Asset Management’s Private Equity Group. Brookfield Asset Management is a leading global alternative asset manager with over $750 billion of assets under management. More information is available at www.brookfield.com.
Advisors
J.P. Morgan and Allen & Company LLC are acting as lead financial advisors to Nielsen. PJT Partners is also acting as an advisor to Nielsen. Wachtell, Lipton, Rosen & Katz, Clifford Chance LLP, DLA Piper, and Baker McKenzie are serving as legal advisors to Nielsen. Gibson, Dunn & Crutcher LLP and Herbert Smith Freehills LLP are serving as legal advisors to Evergreen and the Consortium, and Davis Polk & Wardwell LLP is acting as legal advisor to Brookfield. BofA Securities, Barclays, Credit Suisse, Mizuho Securities USA LLC, HSBC Securities (USA) Inc., and Citi are serving as financial advisors to Evergreen and Brookfield.
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