Germany Footwear $43 Billion Adidas & $3.9 Billion Puma Billionaire Founders 2 Brothers 1940s Dispute in New TV Series, Adidas & Puma 2 Brothers Were Partners in Dassler Brothers Shoe Factory (Gebrüder Dassler Schuhfabrik) Founded by Younger Brother Adolf Adi Dassler (Adidas Founder) in 1919 with Elder Brother Rudolf Rudi Dassler (Puma Founder) Joining in 1924, Both Started Their Footwear Companies (Adidas in 1949 & Puma in 1948) Following Disputes after World War II

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Germany Footwear $43 Billion Adidas & $3.9 Billion Puma Billionaire Founders 2 Brothers 1940s Dispute in New TV Series, Adidas & Puma 2 Brothers Were Partners in Dassler Brothers Shoe Factory (Gebrüder Dassler Schuhfabrik) Founded by Younger Brother Adolf Adi Dassler (Adidas Founder) in 1919 with Elder Brother Rudolf Rudi Dassler (Puma Founder) Joining in 1924, Both Started Their Footwear Companies (Adidas in 1949 & Puma in 1948) Following Disputes after World War II

19th May 2025 | Hong Kong

Germany footwear Adidas ($$43 billion market value) & Puma ($3.9 billion market value) billionaire founders 2 brothers 1940s dispute will be showcased in a new TV series.  Adidas & Puma 2 brothers were partners in Dassler Brothers Shoe Factory (Gebrüder Dassler Schuhfabrik), founded by younger brother Adolf Adi”Dassler (Adidas founder) in 1919 with elder brother Rudolf Rudi Dassler (Puma founder) joining in 1924.  Both brothers started their own footwear companies (Adidas in 1949 & Puma in 1948) following brothers disputes after World War II.  Adidas – Inspired by our heritage, we push the boundaries of culture and human performance. Through sport, we have the power to change lives. Headquartered in Herzogenaurach, Germany, we employ more than 59,200 people across the globe.  Puma – PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in more than 120 countries, employs about 20,000 people worldwide, and is headquartered in Herzogenaurach/Germany.

“ Germany Footwear $43 Billion Adidas & $3.9 Billion Puma Billionaire Founders 2 Brothers 1940s Dispute in New TV Series, Adidas & Puma 2 Brothers Were Partners in Dassler Brothers Shoe Factory (Gebrüder Dassler Schuhfabrik) Founded by Younger Brother Adolf Adi Dassler (Adidas Founder) in 1919 with Elder Brother Rudolf Rudi Dassler (Puma Founder) Joining in 1924, Both Started Their Footwear Companies (Adidas in 1949 & Puma in 1948) Following Disputes after World War II “

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Germany Footwear $43 Billion Adidas & $3.9 Billion Puma Billionaire Founders 2 Brothers 1940s Dispute in New TV Series, Adidas & Puma 2 Brothers Were Partners in Dassler Brothers Shoe Factory (Gebrüder Dassler Schuhfabrik) Founded by Younger Brother Adolf Adi Dassler (Adidas Founder) in 1919 with Elder Brother Rudolf Rudi Dassler (Puma Founder) Joining in 1924, Both Started Their Footwear Companies (Adidas in 1949 & Puma in 1948) Following Disputes after World War II

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